The Niche
Experience Design Company

Designing experiences that delight.
Empowering all people to do the same.

The Niche Experience Design Company (aka NED) is the “fan club president” of unique, human-centric, knock-your-socks-off niche events and experiences.

We’re seeing a trend: mass media, mass production, and mass gatherings with no soul are no longer serving people (if they ever were) and the consequences are apparent. I mean, how can you be in a room of 1,000 people and still feel devastatingly unseen and unimportant??

There’s a revolution taking place, replacing the stale with the stellar.

We’re doing 3 things to heal the world (and have a whole lot of fun) through intentional experience design and we invite you to join us:

  • Perhaps the most important thing we do is bring the people together who love bringing people together! There are plenty of buttoned-up associations and blah blah blah for professional event planners. We’ve created the first hub for people people. People who are pillars of gathering in their own friend groups, industries, and communities. A place where “grassroots gatherers” can swap ideas, have a sounding board, connect each other with resources, and maybe even cry on some shoulders.

    It’s a community that requires input as much as taking.

    If that sounds like a fit for you, sign up as a beta tester here!

  • After years of study and practice in the field of Experience Design, we’ve learned a thing or two. In fact, we’ve learned a 100-point, sharp shooter method for planning a niche experience that will honor, delight, and transform your audience. And the best part is, it’s a gathering in itself.

    This is not a pre-recourded online course. This is a LIVE workshop. Like a party planning party. Imagine a step-by-step live guide helping you create the gathering of your dreams and chock full of juicy tips like:

    • How to reverse-engineer an event for your desired outcome

    • How to growth-hack your RSVP list early on

    • How to design for connection between guests

    • How to dial in every step of a guest’s experience

    • How to make the experience word-of-mouth-worthy

    Learn more here!

  • Catch our weekly podcast, Getting Together Better.

  • We design some of our own experiences, just because we want them to exist! They are never just for looks. We design for impact.

    We believe an impactful experience is the result of really understanding the guests and reverse engineering the entire experience to meet their needs and leave them transformed. (This can also happen on a micro scale. I have been transformed by something as simple as a boxed cake mix.)

  • Spending time and money to host an event without intentional experience design is like picking out paint colors with a blindfold on. That’s a lot of green…

    Our niche, unsurprisingly, is niche events. Something with a specific audience and a guest count up to 1,000, with wiggle room for strategic creativity.

    If you are planning any of the following, ring us and I guarantee with 2 hours of consulting, you’ll double how happy your guests will be to be there.

    • Retreats

    • Parties (birthday, baby, bachelorette, etc)

    • Experiential Marketing (pop ups, events, campaigns)

    • Business Events

    No beating around the proverbial bush, consulting is $100/hr and stupid worth it.